Emma joined Narrative Research in May 2021 as a Research Analyst after completing her Master of Business Administration (MBA) at Dalhousie University where she focused her studies on marketing strategy and business analysis. Emma brings with her experience in strategic marketing from her role as a digital marketer for a local e-commerce start-up, and analytical reporting practiced during her time as a student consultant.
While Emma is still learning the lay of the market research industry, she has eagerly assisted with a variety of quantitative research projects since joining Narrative Research, honing her skills in report writing, attention to detail, and survey design. In her spare time, Emma enjoys playing board games with friends, and checking out the many local restaurants Halifax has to offer.
