- The PCs continue to lead in terms of voter support
- Houston remains most preferred as Premier
August 30, 2022:
Nova Scotians remain highly satisfied with the provincial government’s performance led by Premier Houston, with six in ten (62%, compared with 60% in May 2022) satisfied, according to the latest survey by Narrative Research. Satisfaction is the majority viewpoint across the province and various population segments.
Decided voter intentions have remained stable compared with May 2022. Four in ten decided voters (43%, compared with 42% in May 2022) would vote for the PCs if an election were held today. Three in ten would vote for the Liberals (30%, compared with 27%), while two in ten would vote for the New Democratic Party (22%, compared with 25%). Few decided voters would support the Green Party (4%, unchanged) or the People’s Party of Canada (1%, unchanged). The PCs are most preferred outside of Halifax, while in Halifax, voter intentions are split among the PCs, Liberals, and NDPs. Support for the PCs is elevated among males and those with household incomes of $100K or higher. Support for the NDP is elevated among females and younger Nova Scotians.
When asked who they would prefer as Premier, Tim Houston remains the preferred choice of one-third (34%, unchanged from May 2022). Zach Churchill of the Liberal Party is preferred by 18% (compared with 17% for next party leader in May 2022), while preference for Claudia Chender of the NDP stands at 17% (compared with 16% for next party leader in May 2022). Few prefer either the new Green Party leader Anthony Edmonds (4%), or Jonathan Dean of the Atlantica Party (1%). Preference for Chender is elevated in Halifax and among younger Nova Scotians, while preference for Houston is elevated among males and those with household incomes of $100K or higher.
These results are part of Narrative Research’s Atlantic Quarterly®, an independent, quarterly telephone survey of Atlantic Canadians, and are drawn from an overall sample of 585 adult Nova Scotians, conducted from August 4-23, 2022, with overall results accurate to within ±4.0 percentage points, 95 out of 100 times.
Narrative Research, www.narrativeresearch.ca, is one of Canada’s leading public opinion and market research companies. As a non-partisan company, Narrative Research is dedicated to providing clients with state-of-the-art research and strategic consulting services. Follow us on Twitter at @EveryNarrative.
For more information, please contact:
Margaret Brigley, CEO, Narrative Research at 902.493.3830 (O) mbrigley@narrativeresearch.ca
